DeliciousDoor: Our Story

Remember the joy of being a kid in a candy store?

We would choose the tastiest snacks in the shop. There was no need to check ingredient labels, sugar content, or spend 10 minutes comparing similar snacks to find the right balance between what we actually want and what’s good for us. No. Taste was king, and that’s what mattered most.

As we got older and wiser, we learned the harm caused by those tasty treats and started substituting them for: more protein, less flavor; more fiber, less sweetness and so on. Soon, entering the snack aisle felt more guilty than it did fun due to the internal battle between desire and our health.

“Why are all the healthy snacks so bland and boring?” we’ve all muttered under our breath at some point.

BUT SOMETHING
INCREDIBLE HAPPENED

In the past couple years there occurred a rare societal shift backed by scientific breakthroughs that forever changed the basic law that told us snacking was either bad or boring. That breakthrough was the innovation of 100% plant-based foods.

As long-time vegans, we’ve been on the frontlines of the plant-based revolution. Each year we discover hundreds of new brands and snacks that are breaking down boundaries - did we mention they taste out of this world? If there’s a guilty pleasure you love, there’s a healthy plant-based version out there that tastes even better.